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Child Therapy in Tampa, St. Petersburg & Sarasota

therapy for toddlers with mother hugging son in tampa florida

If your child is struggling, you don’t have to face it alone. Our experienced child therapists in Tampa, St. Petersburg, and Sarasota support children ages 2–17 with compassionate, age-appropriate and evidence-based counseling. Our licensed child counselors utilize a combination of approaches including play therapy, behavioral therapy for kids, ADHD-focused counseling, cbt for kids, and practical guidance for parents.

The Difference Between a Child Therapist, Child Psychologist and Child Psychiatrist

“I am not sure where to even begin.” When your child is struggling, figuring out what kind of professional they actually need can be confusing. Child therapists, child psychologists, and child psychiatrists can all work with children, but their training and roles are different.

A child therapist is a licensed mental health professional who provides psychotherapy to help children with emotional, behavioral, social, and developmental concerns.

A child psychologist is a doctoral-level psychologist who may provide therapy, psychological evaluations, diagnostic testing, or a combination of these services depending on their training and practice.

A child psychiatrist is a medical doctor who specializes in mental health and can evaluate psychiatric conditions, prescribe medication, and provide medication management. These services can also be provided by Psychiatric Mental Health Nurse Practitioners.

At It Begins Within, our licensed child therapists provide psychotherapy for children experiencing concerns such as anxiety, ADHD, emotional dysregulation, behavioral difficulties, school-related stress, trauma, and family transitions. When a child may benefit from psychological testing, psychiatric evaluation, medication management, or another service outside the scope of therapy, we can discuss those needs with parents and help determine an appropriate next step.

When a Psychological Evaluation Makes More Sense Than Therapy Alone

Sometimes a parent knows that something is wrong but does not yet know exactly what their child needs. Therapy can help with a wide range of emotional and behavioral concerns, but there are situations where a more comprehensive psychological evaluation may provide important information before or alongside treatment.

An evaluation may be worth considering when there are questions about ADHD, learning difficulties, developmental concerns, cognitive functioning, diagnostic clarification, or a pattern of symptoms that has been difficult to understand through therapy alone. Psychological testing can help identify strengths and areas of difficulty, clarify what may be contributing to a child's struggles, and provide more specific recommendations for treatment, school, and home.

Therapy and psychological testing are not necessarily competing options. For some children, an evaluation helps answer the question of what is happening, while therapy focuses on what to do about it. Parents who are unsure which direction makes the most sense can begin by discussing what they are seeing with a child therapist and determining whether psychological testing should be part of the next step.

When a Child Is Fine at School and Falling Apart at Home

"My child is fine at school and falls apart at home" is something parents tell therapists more often than you might think. A child may follow directions, complete schoolwork, and hold their emotions together throughout the school day, only to become irritable, tearful, defiant, withdrawn, or overwhelmed once they get home.

That difference does not automatically mean your child is choosing to behave poorly at home. Some children use a significant amount of emotional and cognitive energy managing expectations throughout the day. Home may be the environment where they finally feel safe enough to release emotions they have been containing.

The pattern can also provide useful information. Anxiety, ADHD, sensory sensitivity, perfectionism, difficulty with transitions, social stress, fatigue, and problems with emotional regulation can all look different depending on the environment. A child therapist can help parents look beyond the behavior itself and identify what may be happening before, during, and after these difficult moments.

Treatment can then focus on helping your child recognize emotions earlier, communicate what they need, tolerate frustration, and develop more effective ways of regulating themselves. Parent involvement is also important because changes to routines, expectations, reinforcement, communication, and responses at home can help interrupt patterns that have become difficult for the entire family.

Finding The Help You & Your Child Deserve

While adults and teenagers can communicate their emotional challenges verbally, children often don't yet have the language or brain development to effectively communicate how they are feeling or what has happened to them.

At IBW, we offer child therapy and family counseling services designed to meet children where they are developmentally. Our compassionate and skilled child behavioral therapists have experience in the leading therapeutic approaches, and most importantly the expertise to know when to use them appropriately.

Types of Child Therapy Offered in Tampa, St. Petersburg & Sarasota

There are several powerful, proven and evidence-based approaches we utilize in behavioral therapy for kids. One of the primary responsibilities of the therapist is accurately assess a child’s needs, and the utilize the best therapeutic approach to meet the unique needs of each child, family and situation. At It Begins Within Therapy, our team is trained in:

Meet the Team | Child Therapists Near Me in St. Petersburg, Tampa & Sarasota

Raising a child in Tampa can be overwhelming—busy schedules, school pressure, and constant stimulation can make emotional and behavioral challenges feel harder to manage. When anxiety, big emotions, or behavior issues start affecting daily life, child behavioral therapy can help.

Our Tampa-based child therapists use evidence-based, developmentally appropriate approaches—such as play therapy, CBT, behavioral therapy, and parent coaching—to help children regulate emotions, build coping skills, and thrive at home and school. We work closely with parents to provide guidance and practical tools that support progress beyond sessions.

We serve families throughout South Tampa, Hyde Park, Davis Islands, Westchase, Carrollwood, New Tampa, Brandon, and Riverview.

Raising children in St. Petersburg comes with its own mix of opportunities and challenges—academic expectations, social pressures, and busy family schedules that can leave children feeling overwhelmed or emotionally dysregulated. When big emotions, anxiety, behavioral struggles, or school stress start interfering with daily life, child therapy can help restore balance and confidence.

At It Begins Within, our St. Petersburg-based child therapists specialize in developmentally appropriate, evidence-based care designed to meet children where they are. We use approaches such as play therapy, Cognitive Behavioral Therapy (CBT), behavioral therapy, and parent coaching to help children better understand their emotions, improve behavior, and develop healthy coping skills that carry over into home and school settings.

Parents are an essential part of the process. Our therapists work collaboratively with families, offering practical guidance, tools, and insight so progress continues beyond the therapy room. Whether your child is struggling with anxiety, ADHD, emotional outbursts, difficulty at school, or family transitions, we focus on creating a calm, supportive environment where children feel safe to grow.

We proudly serve families throughout St. Petersburg, Pinellas Park, Seminole, Largo, Gulfport, and surrounding Pinellas County communities.

If your child seems anxious, overwhelmed, increasingly emotional, or simply different from the child you are used to seeing, it can be difficult to know when ordinary growing pains have become something that deserves more support. Problems may show up through behavior at home, school avoidance, emotional outbursts, difficulty sleeping, changes in confidence, trouble with friends, or a child telling you directly that something does not feel right.

Our Sarasota child therapists work with children and families experiencing anxiety, ADHD, behavioral challenges, difficulty regulating emotions, school-related stress, trauma, and major changes within the family. Treatment is adapted to your child's age and developmental needs rather than expecting a young child to participate in therapy the same way an adult would.

Depending on your child's age and presenting concerns, therapy may incorporate play therapy, Cognitive Behavioral Therapy (CBT), behavioral interventions, mindfulness, parent coaching, and family-based approaches. Parents remain an important part of the process. Your child's therapist can help you understand patterns occurring outside the therapy room and identify practical ways to reinforce progress at home.

Our Sarasota office serves families from Sarasota, Lakewood Ranch, Palmer Ranch, Osprey, Nokomis, Siesta Key, Venice, and surrounding communities. Families looking for child therapy in Sarasota can begin with a complimentary consultation so our team can learn more about what is happening and help determine which therapist and approach may be the best fit.

Why Parents in Sarasota, Tampa & St. Petersburg Choose IBW

In addition to being home to Tampa, Sarasota & St. Petersburg’s top child therapists, our team at IBW offers:

What tampa, Sarasota & st. petersburg parents are saying

Child Behavioral Therapy in Tampa, St. Petersburg & Sarasota

While child counseling often requires utilizing different techniques (compared to therapy with adults) its goals and objectives are similar. It is a supportive process that helps children cope with emotional, behavioral and developmental challenges. Our child therapists provide a space for children to freely express their feelings along with learning skills required to navigate with their emotions and their environment.

Getting started

When you reach out to It Begins Within our first step will be to identify a great child therapist near you that’s specialized in your child’s unique needs. Before ever working directly with your son or daughter, we will schedule a free evaluation call to ensure we fully understand your needs and do have the best fit possible.

parent involvement in kids counseling

It’s important to note that while we often will primarily be working with your child, the parent’s role in therapy is critical. Our pediatric therapists will strongly encourage parental involvement in the process, and offer guidance on effective approaches to bring into the home. If you are interested in learning more about the importance of parental involvement in the process, read our guide to parent involvement in the therapeutic process here.

UNDERSTANDING THE THERAPY PROCESS

Pediatric therapy in Tampa, St. Petersburg & Sarasota​ typically involves an initial assessment and followed by psychological services and interactive activities such as games (including art therapy & play therapy). After the pediatric therapist observes and communicates with the child, they will assess for a diagnosis, and work to to understand their concerns, fears, or struggles. Through these interactions our therapists help children to develop coping mechanisms and skills needed to regulate or express their motions.

OUTCOMES

The ultimate goal of behavioral and pediatric therapy is to improve functioning at home and in school, and help your child develop skills to cope with challenges. We focus on empowering children to understand and manage their emotions, improve their social skills, and navigate challenges more effectively.

How Long Will My Child Need Therapy For?

pediatric mental health near me in tampa, florida

The duration of child counseling will vary based on the child's specific needs, presenting challenges, and the therapeutic approach. The overall length of therapy can range from just a few weeks to several months (or longer) depending on the situation.

We hold a standard at It Begins Within that our standard sessions are a true hour (60 minutes). Depending on your availability and the child’s needs, we often will prescribe a weekly or bi-weekly session treatment plan which is discussed in detail with the parents or caregivers.

Factors that influence duration & Outcomes

While there are a number of considerations which contribute to the length of therapy and the speed in which therapeutic goals are reached, we believe there are four primary factors.

  1. The severity of your child’s issue or challenge, which will be assessed during the consultation and initial appointment.

  2. Your child’s response to therapy (which will strongly be influenced by the following two)

  3. Consistency in attendance

  4. Parent’s involvement at home and in the process - we emphasize a collaborative approach with parents, their child and their therapist.

How Do I Know if My Child Needs Therapy or Counseling?

If you are currently concerned for your child’s wellbeing, we strongly encourage you to read a more comprehensive article we’ve written discussing the specific signs and considerations for identifying if your child can benefit from therapy.

signs of emotional trauma in a child | child counseling IN tampa, St. Petersburg & Sarasota

  • Is the behavior you are concerned about normal for their specific age?

  • Are they exhibiting persistent changes in mood such as prolonged sadness, excessive worry, or sudden withdrawal?

  • Is your child displaying sudden behavioral issues like aggression, defiance, or difficulties interacting with peers?

  • Are they functioning well at school and at home?

  • Have they developed physical symptoms like headaches or stomachaches without apparent medical related causes?

  • Are they showing regression in previously acquired skills, such as bedwetting or thumb-sucking?

Ultimately communication is key - you will know your child’s behavioral patterns better than anyone. Trust your instincts as a parent, if you sense something is amiss or appears to be struggling, seeking the opinion of a child counselor can help determine if therapy is appropriate.

Please also note that if your child has experienced a traumatic event, loss, or major life change, therapy can provide crucial support. Our counselors are trauma informed practitioners licensed in Florida and are equipped to address various traumatic events that may be negatively impacting your child or teen.

If you are interested in learning more about how childhood experiences can ultimately shape your child’s self esteem, we invite you to read our guide.

How Bullying (Including Online Bullying) Impacts Children

Bullying today extends far beyond the classroom. Many children experience in-person bullying, social exclusion, or digital harassment through group chats, social media, and gaming platforms. Because these interactions follow them home, kids often feel like they have no safe space to decompress or process what’s happening.

For some children, bullying leads to anxiety, school avoidance, irritability, emotional withdrawal, low self-esteem, sleep issues, or sudden behavioral shifts that parents may not immediately connect to peer conflict. In more severe cases, chronic bullying can contribute to symptoms that resemble trauma responses.

Therapy gives children a supportive place to:

  • Talk openly about what’s happening without fear or shame

  • Build emotional resilience and confidence

  • Learn coping skills for anxiety, fear, and overwhelm

  • Develop language to communicate concerns to parents and teachers

  • Practice strategies for assertiveness, boundary-setting, and safer online engagement

Our child therapists in Sarasota, St. Petersburg, and Tampa help families navigate these challenges using evidence-based approaches that rebuild confidence and strengthen emotional regulation.

If you’d like a deeper breakdown of the signs to look for and how counseling can support children impacted by bullying, we encourage you to read our guide: Helping Your Child Cope with Bullying Through Therapy.

Understanding Childhood Trauma Therapy & Childhood PTSD

Childhood trauma doesn’t always look like we expect it to. It can result from major events such as accidents, medical procedures, loss, or abuse—but it can also stem from ongoing stress, family conflict, or sudden changes at home. Trauma in children often shows up through nightmares, separation anxiety, emotional withdrawal, aggression, regression (such as bedwetting), or sudden shifts in behavior that don’t seem to have a clear explanation.

As a child therapist and counselor educator, I want parents to know this: Children can heal from trauma—and the earlier we intervene, the more resilient their brains become.

At It Begins Within Therapy, our team offers trauma-informed child counseling using evidence-based approaches recommended by the NCTSN and SAMHSA, tailored to the developmental stage of your child.

When Medication & Pediatric Psychiatric Support Can Compliment Child Therapy

At It Begins Within Therapy, we take psychiatric care for children and teens extremely seriously. Before medication is ever considered, we begin with a comprehensive assessment or evaluation to understand your child’s symptoms, history, environment, and developmental needs. One of the benefits of working with our team is that your therapist and psychiatric provider collaborate closely, so you’re not receiving isolated opinions—you’re getting a unified, thoughtful treatment plan.

When appropriate, we may review bloodwork, medical history, or genetic testing to help guide decisions about safety and suitability. Pediatric psychiatric care is both an art and a science: a medication that works beautifully for one child may cause unwanted side effects for another. Our role is to use the best available research, our clinical judgment, and what we learn about your child to determine whether medication could meaningfully support their healing.

Most importantly, medication is never a first step. We only recommend it when it’s truly necessary, when it has a clear potential benefit, and when it aligns with the specific needs of your child and family. Our goal is always the same—to create the safest, most effective path forward so your child can thrive.

sunrise representing hope through child psychiatry throughout tampa, St. petersburg and sarasota florida

What Should I Expect with Behavioral Therapy for Kids?

In child therapy, you can expect a collaborative, family-focused and supportive process involving both the child and the counselors. During the initial intake process, the therapist will gather information about the child's history, concerns, and goals. The therapist will work to establish a trusting relationship with the child, creating a safe space for expression.

Sessions often involve age-appropriate activities, allowing the child to communicate and explore their feelings in a safe space. The therapist will observe behavior, identify patterns, and provide guidance to address challenges. Depending on the child's age and needs, sessions may likely include parental involvement.

adhd behavior therapy for kids

Our ADHD behavior therapy for children is designed to support energetic, curious, and passionate children. We help children to thrive at home, in school, and in their social relationships. We focus on building essential coping strategies, impulse control, and emotional regulation skills in a supportive, strengths-based environment. Learn more about our group for behavioral and emotional regulation for kids »

How Much Does Child Therapy Cost?

The cost of child therapy varies based on factors such as location, the pediatric counselors qualifications, and the type of therapy provided. Here at It Begins Within, specifically our South Tampa therapy and St. Petersburg therapy locations, our rates are $160 per hour, for a full 60 minute session, while our Family therapy rates are $215 per hour. These rates are typical in the Tampa, St. Petersburg & Sarasota area.

Child Therapists in Tampa, Sarasota & St. Petersburg

Child therapists play a crucial role in understanding and nurturing the mental health of young minds. Our specialized child counseling professionals focus on addressing the unique challenges children face, from developmental issues to emotional struggles.

By employing a variety of assessment tools, observation techniques, and communication strategies, we are able to help diagnose, identify and treat a range of issues such as: anxiety, trauma, and behavioral disorders. These interventions not only support the child, but also provide valuable guidance to parents and educators. In a world where the pressures on children continues to evolve, the work of child psychologists is instrumental in fostering resilience, emotional intelligence, and a foundation for a healthy future.

How To Approach Your Child About Therapy

Discussing the topic of therapy with a child requires sensitivity, open communication and an empathetic approach. Here are some suggestions on how to communicate with your child about therapy:

  1. Choose an Appropriate Time - Find a quiet time to talk when you won't be rushed or interrupted. Ensure that you have enough time to discuss the matter calmly.

  2. Use Simple Language - You may need to modify your language to your child's age and understanding. Use simple and clear explanations to convey the idea that counseling is a very normal and can help them feel better.

  3. Emphasize Support - Frame the conversation positively by emphasizing that counseling is a resource to help them, not a punishment.

  4. Be Honest and Direct - Be honest about why you believe counseling would be beneficial. You can mention specific behaviors, emotions, or challenges without placing blame.

  5. Assure Confidentiality - Reassure your child that what they share with the therapist is private and that therapists are there to help, not to judge.

  6. Listen to Their Feelings - Encourage your child to express their feelings and concerns. Acknowledge their emotions and let them know you care about them.

  7. Involve Them in the Decision - Encourage your child in the decision making process. Ask for their input on what they think might be helpful and encourage them to share their thoughts and preferences.

Remember that discussing therapy may be an ongoing conversation. Be patient, understanding, and ready to answer any questions your child may have. If they are hesitant, consider attending a session together or meeting the therapist beforehand to alleviate concerns.

Happy child in Tampa after psychology session

What Types of Issues Can Child Therapy Address?

Our Tampa child counseling services are tailored to address a wide range of challenges including:

pediatric therapist working with kid screaming into microphone for play therapy

Related Services

Because we do not work with insurance providers…

We are able to tailor therapy plans to the needs of each person and each child, without having to comply with common insurance limitations.

In-Person Child Therapy vs. Virtual

At It Begins Within our licensed therapists offer both in-person and virtual children's counseling sessions to meet families where they are. We often strongly recommend in-person therapy for children whenever possible though. Why? Because children communicate and connect through more than just words. Their play, body language, and energy often speak much more clearly than what they are able to articulate with their words. These subtle cues can be difficult to fully capture over a screen.

While it may be obvious, it’s important to note that in-person therapy provides a controlled and distraction-free environment where children can feel emotionally safe. Our child friendly offices in Tampa and St. Petersburg are designed to meet children where they are at, and allow for movement-based interventions that simply aren’t the same with online therapy.

Research supports this, too. A 2022 study published in Child and Adolescent Mental Health found that in-person therapy was significantly more effective for children under 12 experiencing anxiety and behavioral challenges, compared to virtual sessions.

That said, we understand that life gets busy. If virtual therapy is the only option that you have for you and your child, there is still significant benefit if the alternative is doing nothing.

Facts About Child Therapy

At It Begins Within Healing Center, we provide expert child therapy to families across Tampa, St. Petersburg, and the greater Tampa Bay area. This is especially true for children facing anxiety, behavioral challenges, or emotional difficulties in communities like Westshore, South Tampa, and Pinellas County.

Why Local Child Therapy Matters More Than Ever

  • The National Institute of Mental Health (NIMH) reports that 17.4% of U.S. children aged 2–8, or about 4.2 million kids, have a diagnosed mental, behavioral, or developmental disorder.

  • In Florida, 11.9% of children aged 3–17 have experienced anxiety or depression, higher than the national average, impacting families across Tampa Bay. Source: Mental Health America

Child Therapy FAQs

What is the difference between a child therapist, child psychologist, and child psychiatrist?

A child therapist provides psychotherapy for emotional and behavioral concerns. A child psychologist has doctoral-level psychology training and may provide therapy, psychological testing, or both. A child psychiatrist is a medical doctor who can diagnose psychiatric conditions and prescribe medication. The right professional depends on what your child needs.

When should a parent consider a psychological evaluation instead of therapy alone?

A psychological evaluation may be helpful when there are questions about ADHD, learning difficulties, developmental concerns, cognitive functioning, or diagnosis. Testing can provide more detailed information about how your child thinks, learns, and functions. In some cases, children benefit from both psychological testing and ongoing therapy.

At what age should my child start therapy?

There is no single age when a child should start therapy. The better question is whether emotional or behavioral difficulties are interfering with development, relationships, school, or family life. Therapy can be adapted to a child's developmental level, including play-based and parent-involved approaches for younger children.

Do you offer child therapy in Sarasota?

Yes. It Begins Within provides child therapy in Sarasota for concerns including anxiety, ADHD, emotional regulation, behavioral difficulties, school stress, trauma, and family transitions. Treatment is adapted to each child's developmental needs, with parents involved when clinically appropriate.

Can therapy help a child who behaves well at school but struggles emotionally or behaviorally at home?

Yes. Some children manage their emotions throughout the school day and become overwhelmed once they return home. Therapy can help identify what contributes to this pattern and build emotional regulation and communication skills, while helping parents develop responses and routines that better support their child.

What happens if my child does not want to participate in therapy?

Resistance does not necessarily mean therapy will not work. A child therapist can focus first on developing trust and adapt sessions to your child's age, interests, and comfort level. Younger children may communicate through play and activities, while older children may need time before they feel comfortable discussing what is bothering them.

Can a child therapist work with my child's school or teachers as part of treatment?

When appropriate and with the necessary parental authorization, a child therapist may collaborate with teachers, school counselors, pediatricians, or other professionals involved in your child's care. This can be particularly helpful when concerns involving ADHD, behavior, anxiety, or emotional regulation affect your child across different settings.

How soon can my child start therapy?

Availability depends on your child's needs, therapist fit, preferred location, and current scheduling. When you contact It Begins Within, our team can learn more about what your child is experiencing and help identify an appropriate therapist and next step.

Do you offer therapy for toddlers?

It Begins Within works with young children using developmentally appropriate approaches that may involve play and significant parent participation. Whether direct therapy, parent-focused work, or another service is most appropriate depends on your child's age, development, behaviors, and presenting concerns.

Finding the Best Kids Counseling Near Me

Our comprehensive mental health services for children, teens and families. We are dedicated to the best outcome for our clients. Reach out to us today start your families healing journey with one of our skilled child behavioral therapist.